It has been a couple of months since I started this blog. The whole process of losing my blogging virginity has been a steep learning curve. Losing your virginity in other aspects of life is, usually, a private affair. But losing your blogging virginity requires that you do it in full view of anyone that wants to watch!
Now, that raises quite a few emotions – Will my audience enjoy my performance? Will it satisfy them? Will it be something they want to talk about to their mates? Will they want to come back for more?
Blogging for Business
Starting this blog was a business decision. Part of a new business model linked to my three year vision for where I want my business and lifestyle to go. The last two months I have been learning about blogging to serve,connect and engage with my audience; raise visibility and build reputation. I totally “get” why blogging is a great tool from a business perspective.
Confession time
However, having started this blog as part of my business strategy, I have a confession to make:
The reason I love blogging most is NOT for business reasons but for personal reasons.
I love blogging because:
- it feels liberating after 14 years of having to conform to speaking with the corporate voice to speak in my own voice, my way. Boy does that feel good!
- it connects me to like minded people who share similar passions, interests and values – I LOVE that
- to allows real relationships and community to form on a personal level, not just a business level
- it allows me to learn, share and connect with interesting people all over the world. How cool is that?
Blogging is without doubt a great business tool for any Home Based or Small Business Owner. If you don’t do it yet I highly recommend it. Something that gives as much benefit personally as it does professionally should be grabbed with both hands and made the most off.
Tip:
One of the things I have learnt is that it is important to learn about blogging from people who really know their stuff. There are many people calling themselves experts that aren’t. Set yourself up to succeed by making a commitment to learn from high quality resources and people. Winging it isn’t going to cut it if you are a blogging virgin.
Would love to hear your experiences and opinions on blogging from both a business and personal perspective.